{"id":25692,"date":"2025-10-09T15:27:58","date_gmt":"2025-10-09T13:27:58","guid":{"rendered":"https:\/\/ifb.unisg.ch\/uncategorized\/new-publication-artificial-intelligence-in-adaptive-strategy-creation-and-implementation-toward-enhanced-attentional-control-in-strategy-processes\/"},"modified":"2025-10-09T15:45:54","modified_gmt":"2025-10-09T13:45:54","slug":"new-publication-artificial-intelligence-in-adaptive-strategy-creation-and-implementation-toward-enhanced-attentional-control-in-strategy-processes","status":"publish","type":"post","link":"https:\/\/ifb.unisg.ch\/en\/news-competence-centers\/news-mergers-acquisitions-en\/new-publication-artificial-intelligence-in-adaptive-strategy-creation-and-implementation-toward-enhanced-attentional-control-in-strategy-processes\/","title":{"rendered":"New Publication &#8211; Artificial intelligence in adaptive strategy creation and implementation: Toward enhanced attentional control in strategy processes"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1366px + 25px );margin-left: calc(-25px \/ 2 );margin-right: calc(-25px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:12.5px;--awb-margin-bottom-large:25px;--awb-spacing-left-large:12.5px;--awb-width-medium:50%;--awb-spacing-right-medium:12.5px;--awb-spacing-left-medium:12.5px;--awb-width-small:100%;--awb-spacing-right-small:12.5px;--awb-spacing-left-small:12.5px;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Artificial intelligence in adaptive strategy creation and implementation: Toward enhanced attentional control in strategy processes<\/h1><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Tomi Laamanen, Ann-Kristin Weiser, Georg von Krogh, William Ocasio<\/h2><\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Research Summary<\/h3><\/div><div class=\"fusion-text fusion-text-1\"><p>This article focuses on the deployment of proprietary artificial intelligence (AI) systems in strategy creation and implementation processes, with a specific focus on their role in enhancing organizational attentional control. By employing the attention-based view (ABV) as an overarching theoretical framework, we examine how company-specific AI systems trained on proprietary data can support strategy processes. We identify three key contributions of AI in strategy creation and implementation processes: (1) broadening organizational attention to external and internal developments, (2) democratizing strategic processes through improved transparency and inclusivity, and (3) accelerating feedback loops with real-time monitoring of strategy implementation progress. Potential challenges associated with the deployment of AI systems for attentional control are also addressed. The paper concludes by putting forward potential directions for future research.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.sciencedirect.com\/science\/article\/pii\/S0024630125000640\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Further Details<\/span><i class=\"fa-long-arrow-alt-right fas awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-top:25px;--awb-padding-right:50px;--awb-padding-bottom:25px;--awb-padding-left:50px;--awb-bg-color:#f5f5f5;--awb-bg-color-hover:#f5f5f5;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:12.5px;--awb-margin-bottom-large:25px;--awb-spacing-left-large:12.5px;--awb-width-medium:50%;--awb-spacing-right-medium:12.5px;--awb-spacing-left-medium:12.5px;--awb-width-small:100%;--awb-spacing-right-small:12.5px;--awb-spacing-left-small:12.5px;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-max-width:200px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"563\" height=\"768\" title=\"X00246301\" src=\"https:\/\/ifb.unisg.ch\/wp-content\/uploads\/2025\/10\/X00246301.jpg\" alt class=\"img-responsive wp-image-25593\" srcset=\"https:\/\/ifb.unisg.ch\/wp-content\/uploads\/2025\/10\/X00246301-200x273.jpg 200w, https:\/\/ifb.unisg.ch\/wp-content\/uploads\/2025\/10\/X00246301-400x546.jpg 400w, https:\/\/ifb.unisg.ch\/wp-content\/uploads\/2025\/10\/X00246301.jpg 563w\" sizes=\"(max-width: 768px) 100vw, 563px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-four\" style=\"--awb-margin-top:20px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">First published: August 2025<\/h4><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>This publication by Prof. Dr. Tomi Laamanen and colleagues explores how proprietary AI systems transform strategic management processes. Using the attention-based view as a framework, the study highlights how company-specific AI can broaden organizational focus, democratize strategic decision-making, and accelerate feedback through real-time monitoring. It also discusses challenges linked to AI-driven attentional control and outlines directions for future research. \ud83d\udc49 Read the abstract here.<\/p>\n","protected":false},"author":2,"featured_media":25593,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[111],"tags":[],"class_list":["post-25692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-mergers-acquisitions-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New Publication - Artificial intelligence in adaptive strategy creation and implementation: Toward enhanced attentional control in strategy processes - Institute of Management &amp; 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